FloSports, a digital sports platform, said it will be streaming more than 300 days of racing during 2020, including the exclusive presentation of the Tour de France in Canada.
In all FloBikes will stream more than 10,000 hours of competitive cycling programming.
This year will mark the first time the Tour de France has been carried in Canada exclusively on a digital platform.
Some of the competitions FloBikes will feature in North America include Giro d’Italia, Men’s and Women’s Tour of Flanders, UCI Road World Championships, La Vuelta a Espana, DVV Trofee Cyclocross Series.
In addition to live event coverage, FloBike will have commentary and analysis for subscribers.
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.