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Jeffrey W. Schneider, director, public relations, William Morris Agency, New York, joins ABC News, New York, as VP, media relations.

Horst Stipp, director, social research, NBC, New York, named VP, primary and strategic research.

Helen Swenson, assistant news director, WPXI-TV Pittsburgh, joins WPEC(TV) West Palm Beach, Fla., as news director.

Chris Schuler, senior account executive, KCPQ(TV) Tacoma, Wash., named local sales manager.