Amazon Fire TV Matches Roku with Alexa Voice Remote Pro

Amazon Fire TV 'Alexa Voice Remote Pro'
(Image credit: Amazon)

Roku scored nicely in 2021 with the introduction of its $30 Voice Remote Pro, which added nifty features such as Micro-USB recharging and voice-enabled "find-my-remote" capabilities. 

Roku hasn't disclosed how many units of this premium  add-on accessory -- now bundled with some of its higher end players -- it's sold to date. But the premium remote product strategy has been successful enough for Amazon to copy it for its rival Amazon Fire TV streaming OS platform. 

The new $34.99 Alexa Voice Remote Pro for Amazon Fire TV includes the following features. 

* Remote Finder - Say, “Alexa, find my remote” or use the dedicated Remote Finder button in the Fire TV app, and Alexa Voice Remote Pro’s built-in speaker will emit an audible ring to attract your attention.

* Customizable Buttons - You can personalize your remote by programming two customizable buttons to create one-touch shortcuts to favorite apps, channels, and anything Alexa can do.

* Backlighting - Motion-activated backlighting automatically illuminates the buttons when the remote is picked up in low-light settings.

* Dedicated Headphone Button - A new shortcut to the on-screen Bluetooth menu that lets you pair your wireless headphones fast.

* Integrated TV Controls - Control power, volume, plus surf live TV with dedicated channel buttons all from one remote.

* Press and Ask Alexa - Use your voice to find your shows, open apps, manage volume, and control compatible smart home devices.

One notable Roku Voice Remote Pro that isn't matched here -- there's no recharging. The Alexa device ships with two AAA batteries. 

The new remote is compatible with most later-generation Amazon Fire TV devices. 

Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!