ESPN and ABC Cable Networks Group have been tapped by the Cabletelevision Advertising Bureau fir the "Network Achievement Award" for local ad sales.
It's the second year in a row for the honor.
The award is voted on by local system sales managers. In addition to the ESPN brands, ABC's networks with local insertion capability, and thus with local sales gurus, are ABC Family, SOAPnet and Toon Disney.
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Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.