The Walt Disney Co. and ViacomCBS said they plan to hold upfront presentations for advertisers in their traditional May time slots, although this year they will be held virtually online.
Many NBC affiliates are planning not to air Thursday’s special episode of '30 Rock,' which is also designed as an upfront presentation for all of NBCUniversal.
YouTube’s virtual Brandcast at home opened with a focus on the way the video platform is being used in these unprecedented times.
In its first NewFront TikTok, the mobile video app that has captured kids, is introducing TikTok for Business and a new partner program to help brands add visual effects to their messaging.
Vice is calling on advertisers and media buyers to review the practices that prevent them from buying commercials in news programming.
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