churn

Services should compete for certain high-value subscribers, even if they’re likely to drop out eventually, Magid says

Research company claims one-third of U.S. users of the major subscription streaming services regularly sign up for and quit paid video entertainment services

After weighted active monthly churn spiked to nearly 7% a year prior, it increased significantly once again in September for premium subscription streaming services including Netflix, research company Antenna found

Churn is back up again after taking a little pandemic break, according to research company

Deloitte shocks--shocks!-- the streaming biz by projecting a massive 150 million service cancellations next year

Kantar report finds overall SVOD churn was largely flat in Q2

Streaming consumers suddenly had more choices than ever, and analyst Brett Sappington says they enjoyed their freedom

According to new data, churn rates for newer SVOD services are as high as 37% right now

Parks Associates said churn increased by 25% over 2018 and reached a whopping 80% for virtual MVPDs