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Comcast Launching Asian American-targeted Network in Washington

By John Eggerton ( Broadcasting & Cable ) published 12 October 2011

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Comcast is launching MYX TV, an Asian American-targeted music and lifestyle network this month in Washington.

The channel will be available on its XFINITY Digital Preferred tier in Seattle and Western Washington, including Spokane, according to MYX TV.

Boosting its carriage of minority-targeted channels was one of Comcast's pledges in securing government approval of its NBCU deal.

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John Eggerton

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Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.