Marketers trying to reach kids and their parents continue to send the bulk of their ad spending to the Big Three kids cable networks—Cartoon Network, Disney and Nickelodeon— although some of the money previous allocated to television is moving to those networks’ digital platforms.
Click here to read the full story.
The television industry's top news stories, analysis and blogs of the day.
Thank you for signing up to Broadcasting & Cable. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.