
Marc Berman
Marc Berman is editor-in-chief for media-centric The Programming Insider (programminginsider.com), which pioneered the email newsletter format at its inception in 1999. Marc has written for a wide range of publications including Broadcasting + Cable, Next TV, Forbes, Newspro, Campaign US, The Hollywood Reporter and Variety. Known as “Mr. Television” at Mediaweek (now Adweek), Marc has appeared on camera on Entertainment Tonight, Extra, Inside Edition and CNN and MSNBC, among other series and outlets. He is a member of The Television Critics Association and The Broadcast Journalists Television Association. And Marc put his TV historian hat on as author of desk calendar Today in TV History.
Latest articles by Marc Berman

Wonder Women of Los Angeles 2022: Lisa Hamilton Daly
By Marc Berman published
Executive VP, Programming Crown Media Family Networks

Locast: Everything You Need to Know About the Streaming Platform Some Called 'Aereo 2'
By Marc Berman last updated
The app that let you stream broadcast channels on any device is girding for the next big media tech legal showdown

Casting Conversation: The Fine Line Between Art and Realism
By Marc Berman published
Representation of the LGBTQ+ community continues to make inroads

Hallmark Movies: Everything You Need to Know About the Middle-America-targeted Brand's Quest to Take Over Video Streaming
By Marc Berman published
After invading cable with an unstoppable Christmas-movie assault, the greeting-card-spawned programmer sets its sights on OTT distribution

Production Panic: Can the Major SVOD Services Keep Up with Ravenous Audience Demand?
By Marc Berman last updated
Will pandemic-caused production delays soon make discovering something good to watch harder than finding toilet paper? From Netflix to Disney Plus to Peacock, we break down which streaming services can go the social distance

Is It Already Too Late for Apple TV Plus?
By Marc Berman last updated
Apple TV Plus struggles for buzz early on as competitors Disney, much better known for content, sucks out all the air in the room.

‘Schitt’s Creek’: So How Did an Obscure Canadian Sitcom Win Nine Emmys, Anyway?
By Marc Berman last updated
Pop TV show now ranks right up there with ‘All in the Family,’ ‘The Golden Girls’ and ‘Will & Grace’

Robin D. Roberts, President, National Media Group
By Marc Berman published
Will receive the TVB Excellence Award honoring the Political Agency of the Year at the TVB Alt Forward Conference

Fall TV 2020: Resonance AI’s Jill Josephson on Understanding the Audience Through Artificial Intelligence
By Marc Berman published
Josephson, director, media partnerships, Resonance AI (formerly Transform) previews her discussion at the upcoming session Television Gets “Smart” at the Audience Measurement Summit virtual event at Fall TV 2020.

Fall TV 2020: An Easier Alternative for Commercials Via PUCs
By Marc Berman published
Charles Johnson, CEO and founder of Pause Commercials, Inc., previews his discussion at the upcoming session The Great Monetization Debate – Subscription vs. Ad-Supported at the Streaming TV Summit virtual event at Fall TV 2020

Fall TV 2020: The Riches Are in the Niches
By Marc Berman published
Damian Pelliccione, CEO and co-founder of Revry, previews his discussion at the upcoming session The Niche Effect at the Streaming TV Summit virtual event at Fall TV 2020.

Why Emmy Loves Netflix…and Amazon, Hulu, Disney Plus ... and Even Quibi
By Marc Berman last updated
Nominations for the streaming services continue to rise at the expense of the linear platforms

We’re So Glad We Had This Time Together, Carl Reiner
By Marc Berman published
An appreciation of the man of many talents who helped shape the comedic genre

Indie War Film 'The Outpost' Breaks Out on Transactional VOD
By Marc Berman last updated
Low budget action film finds audience amid a summer blockbuster environment limited to ‘Trolls World Tour’ and ‘King of Staten Island’

Super Bowl LIV Looks for Another Record Number of Streams … in Dense 4K File Sizes
By Marc Berman last updated
The big game, this year on Fox, will likely surpass last February’s record OTT audience. With the game streamed in UHD for the first time, how will the technology hold up?

NATPE: YouTube Goes Into Expansion Mode on Originals
By Marc Berman last updated
After pivoting to an ad-supported model last year, streaming video giant aims to produce more than 100 original film and TV shows in 2020

NATPE: NBCU's Molen Says Peacock Ad Model ‘Gives Us a Unique Space in the Marketplace’
By Marc Berman published
Touts free-to-consumer scheme as an a edge against subscription competition

Marketing Matters: How Digital Content Can Help Companies Break Out of the Clutter
By Marc Berman last updated

News, Talk and Sports – Can These Genres Succeed Digitally?
By Marc Berman last updated
Streamers have cornered the market on scripted drama and comedy, but what about these?

‘Peak TV’ – When Exactly Will It Finally Peak?
By Marc Berman last updated
2019 marks yet another record year for original scripted content

Getting Noticed in the Growing Streaming Landscape
By Marc Berman last updated
HBO Max, Peacock, a streaming service from Discovery and Quibi are up next
The smarter way to stay on top of the streaming and OTT industry. Sign up below.




