AT&T’s Warner Media said it signed a new distribution agreement with YouTube TV that makes HBO and Cinemax available to subscribers and includes a commitment to distribute HBO Max when it launches.
Already an advertising juggernaut, generating $15 million in ad revenue in 2019, YouTube has finally found traction in the subscription business.
MoffettNathanson says industry shrinkage is only -3.5% with virtual MVPDs factored in, a whopping -6.8% without it
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