ViacomCBS Networks International made a deal with Comcast’s Sky unit to launch the Paramount Plus subscription streaming services on Sky platforms in several European territories.
ViacomCBS said it added 6.5 million global streaming subscribers to reach more than 42 million in the quarter.
Comcast's streaming service, which now has 20 million active users in the U.S., will soon reach another 20 million Sky customers in the UK, Ireland, Germany, Italy, Austria and Switzerland
Discovery said it signed a new long-term distribution deal with Sky that includes linear channels, video on demand, direct-to-consumer products and an extension of their advertising relationship.
NBCUniversal and Sky named KC Sullivan as president and managing director of their global advertising and partnership division.
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