political ads

Latest about political ads

Chris Vail Effectv
Effectv Elects Chris Vail To Head Political Ad Sales

By Jon Lafayette Published

Dan Singagoga named senior adviser

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Erik Brydges of Magnite
Magnite Names Erik Brydges Head of Political Demand

By Jon Lafayette Published

Had headed category at Microsoft’s Xandr unit

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A campaign sign graveyard
Political Advertisers Are Trading Zip Codes for Congressional Districts on CTV

By Joe Marino Published

BC Guest Blog
Election Ad Campaign Spending
Viamedia Expects Record Political Spending With Jump in Issue Ads

By Jon Lafayette Published

Election spending on digital video and CTV up 38% from 2020

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Hulu + Live TV
#BoycottHulu Starts Trending as Cowed Disney Gets Blasted by Dems For Not Streaming Their Midterm Election Ads

By Daniel Frankel Published

Disney, which controls JV Hulu, remains demure to Dems amid culture-war battle with Ron DeSantis and the far right in Florida

Business
voting and politics
How to Win the Midterms with Ads on Streaming Media

By David Wiesenfeld Published

Political advertisers stand to gain from CTV’s local advantage

BC Guest Blog
stock uptick
Zenith Sees U.S. TV Spending Up 3.2% With Political Ads Boosting Spot

By Jon Lafayette last updated

Internet video seen climbing 20%

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Election Ad Campaign Spending
TVSquared Working With AdImpact To Measure Political Ad Reach on CTV

By Jon Lafayette last updated

CTV election spending expected to reach $1.5 billion 2022

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Facebook sign at HQ
Dems Press Facebook on Ad Political Research Cut-Off

By John Eggerton Published

Social media giant pulled plug on researchers looking into political advertising

Policy
The FCC seal
FCC Proposes Adding Web Presence to Candidate Definition

By John Eggerton Published

Agency says it is time for political rules to ‘account for modern campaign practices’

Policy
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