Omnicom Media Group

Latest about Omnicom Media Group

VideoAmp signage at a party at Cannes advertising festival

VideoAmp Navigates Mediaocean in Currency Test With Paramount, OMG

By Jon Lafayette published

Legacy buying platform opens door to alternative measurement companies

Advertising
LG Ads Solutions

LG Ads Lands a Big One — Omnicom Group

By Daniel Frankel last updated

The world‘s second-biggest media agency, which represents McDonald‘s, Apple, Unilever and Johnson & Johnson, will integrate LG Ads CTV inventory into its ad buying systems

Advertising
NBCUniversal logo

Omnicom Media Group Integrates With NBCU Audience Insights Hub

By Jon Lafayette published

Agency using NBCU’s clean room facility

Currency
Steve Katelman

Former Omnicom Media Exec Steve Katelman Joins Fyllo

By Jon Lafayette published

Comes out of retirement to become chief partnership officer for ad targeting company

Currency
Discovery

Discovery, OMG in Currency Tests with Comscore, VideoAmp

By Jon Lafayette published

Network, buyer eye alternative to Nielsen for upfront

Currency