Ad Revenue Strike Cost TV $1.6 Billion in Lower Ad Spending MediaRadar says spending on primetime was down 11%; late night down 15% FTC Told New Regs Could Cost Web Billions in Ad Dollars IAB says ban of targeted, personalized ads is unwarranted NFL Game Ad Revenue Up 14% This Season: MediaRadar Regular season games have generated $1.1 billion, up from $1 billion in 2020 Latest Ad Revenue Scripps Networks Net Grows in Q4 By Jon Lafayette published 12 February 15 Multichannel News Kantar: March Madness Ad Revenue Expected to Rise By Jon Lafayette published 15 March 16 Multichannel News Viacom Sinks on Poor Ratings, Strong Dollar By Mike Farrell published 12 November 15 Multichannel News Time to Address Addressability: Making the TV Ad Model More Innovative By Travis Howe, Invision published 12 November 15 Multichannel News PwC: As Overall TV Revenue Declines, Cable, Internet Video to Show Gains By Mike Farrell published 6 June 17 Multichannel News Earnings Up at 21st Century Fox By Jon Lafayette published 3 August 16 Multichannel News 123Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1RuPaul Game Show ‘Lingo’ Returns to CBS May 24 2Catchy Comedy Features ‘Gomer Pyle, USMC’ Weekend Marathon 3Serious, Big-Boy Cord-Cutting Finally Catches Up to Charter — Top Pay TV Provider Just Had Its Worst Quarterly Customer Losses Ever4FETV Wants Upfront Buyers Seeking Cable Viewers To Join Its Family5T-Mobile FWA Growth Slows 23% in Q1 to 405,000 Customers ... Why It's Not Time for Comcast and Charter to Rejoice Just Yet
Time to Address Addressability: Making the TV Ad Model More Innovative By Travis Howe, Invision published 12 November 15
PwC: As Overall TV Revenue Declines, Cable, Internet Video to Show Gains By Mike Farrell published 6 June 17