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Oculus Flips On ‘Oculus TV’

Oculus, the Facebook-owned virtual reality company, has pushed ahead with the launch of Oculus TV, a hub that features fare from content partners such as Hulu, Showtime and Pluto TV, the free, ad-supported linear-style OTT video service.

The formal product launch follows the unveiling of Oculus TV at the F8 conference in May.  

RELATED: Oculus IDs Initial Partners for Oculus TV Hub

The new offering, available now for the Oculus Go, the recently launched standalone VR headset/platform from Oculus, also features Newsy, select MLB live games (via Facebook Watch), Red Bull TV, and Facebook Watch originals that include Ball in the Family and Red Table Talk. ESPN is among the partners slated to join the Oculus TV lineup “soon,” the company said.

Oculus claims that its new content offering delivers content on a virtual screen that is equivalent to a 180-inch TV.

Oculus Go, the company’s first standalone VR headset, starts at $199 (for the 32 Gigabyte version; the 64 GB version sells for $249. The Oculus Go follows the Oculus Rift, a headset that needs to work in tandem with a high-end PC. Oculus software also powers the Samsung Gear VR headset that works with compatible smartphones.

The Oculus Go will compete in the market against a new lineup of standalone VR headsets that will be powered by Google’s Daydream platform. Among those partners, Lenovo has introduced the Mirage Solo, a VR headset that starts at $399.99.