Google Nears Launch of Next-Gen Chromecast: Report

Google is nearing the launch of a second-generation of its  Chromecast streaming adapter, and the company is expected to introduce the new product device at Google's September 29 event in San Francisco, 9to5Google reported while offering some blurry screenshots that show product packaging and a new, apparently larger form-factor.

Per the report, the device, which apparently will come in a range of colors, will support improved WiFi support (possibly 802.11ac) via a feature called “Fast Play.” The original $35 Chromecast (pictured) supports 802.11b/g/n Wi-Fi (802.11n at 2.4GHz only). 

Google’s been asked for comment.

Update: Google isn't commenting on the report. 

The Chromecast was an immediate hit when it was launched in July 2013. In May, Google announced that more than 17 million Chromecast devices had been sold.

A new version would enter the scene as the OTT device market remains hot, following the recent debut of a 4K-capable Fire TV box from Amazon and the new app-friendly Apple TV. Google, meanwhile, has also been pushing Android TV, its platform for streaming players and connected TVs. 

For 2014, Roku led the market with 34% of units sold, followed the Google Chromecast (23%), Amazon Fire TV, and Apple TV, according to Parks Associates.