Espial Signs on WOW and TDS to Its Elevate Cloud Video Platform

Espial said that WideOpenWest (WOW) has signed on to use its Elevate cloud video platform to power its Ultra TV offering.

Espial bills Elevate as a TV as a service (TVaaS) video platform allowing operators to manage, deliver and monetize video experiences. The platform delivers a rich interface with voice-based navigation, discovery and viewing of both traditional and OTT content. The solution includes cloud-based tools for operations, marketing, support and engineering teams, including analytics, promotions, segmentation and diagnostics.

Elevate is rooted in Arris’ Whole Home Solution, which Ottawa-based Espial purchased in 2016

Englewood, Colo.-based WOW currently has more than 400,000 video subscribers

Earlier this month, Espial announced a similar deployment with TDS Broadband Services.

Related: Buckeye Broadband Broadens Relationship with Espial

“We are working to ensure that service providers of all sizes benefit from the scale and speed of innovation that are fundamental to the Elevate TVaaS platform,” said Matt James, Espial’s VP of North America sales, in a statement. “The video industry is highly competitive, and Elevate allows service providers like WOW to give their customers the features and functionality they have come to expect, while getting to market quickly and with limited risk.”

Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!