Latino voters still prefer Democrats over Republicans to control Congress, and by a wide margin — 54% to 33% — but that is down significantly over the last few polls conducted by NBC News and co-owned Telemundo.
Another troubling sign for Democrats is that the top issue facing the country according to those Latino voters is the cost of living, while the poll found that a majority of Latino voters — 54% — disapprove of the way the top Democrat — President Joe Biden — is handling the economy, with 38% saying they thought Republicans in general did a better job of handling the economy than Democrats.
While Latino voters preferred Democratic control by 21 percentage points, that was down from 26 points in 2020, 34 points in 2018 and 38 points in 2016.
Following the economy, the issues most important to Latino voters polled were "threats to democracy" and jobs.
Latino voters gave Democrats higher marks than Republicans promoting tolerance and respect, handling the abortion issue and having the right approach to gun laws. ■
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.
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