Robert Marich Latest articles by Robert Marich New ION Image Targets Younger Demo By Robert Marich published 8 September 08 Programming Media General Sells Small CBS Affiliate By Robert Marich published 25 June 08 Programming Analyst Discounts Satellite-TV Merger Buzz By Robert Marich published 24 July 08 Policy ABC Warms Upfront with Starcom, Zenith By Robert Marich published 30 May 08 Advertising Media General Posts Q1 Loss as TV Revenue Slides By Robert Marich published 17 April 08 Programming Nielsen Reports Out-of-Home Video Audiences By Robert Marich published 18 September 08 Programming Some NBC Super Bowl Ads Hit $3M By Robert Marich published 11 September 08 Programming Charter Finalizes LIN Retrans Pact By Robert Marich published 2 July 08 Programming Audience ‘Listening’ May Eventually Drive Ad-Spend Decisions By Robert Marich published 22 September 08 Advertising Analyst Frets Worst Economy in Two Decades for Media By Robert Marich published 27 September 08 Programming New Media Juggernaut Slows By Robert Marich published 18 July 08 BC Beat Nielsen: 1H ‘08 Ad Spend Drops 1.4% By Robert Marich published 18 September 08 Advertising 1 2 3 4 5 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Honors the Class of 20252B+C Hall of Fame Announces Its Class of 2025 3DirecTV Acquires Dish, Unifying Struggling Satellite Business 4Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?5Freeze Frame: B+C Hall of Fame 2024
Audience ‘Listening’ May Eventually Drive Ad-Spend Decisions By Robert Marich published 22 September 08