John Cassillo, Analyst and Contributor TV[R]EVSocial Links NavigationJohn Cassillo is an analyst and contributor with TV[R]EV. Latest articles by John Cassillo, Analyst and Contributor TV[R]EV Inside the NBA Conference Finals: An Advertising and Viewership Deep Dive By John Cassillo, Analyst and Contributor TV[R]EV published 31 May 19 Programming NCAA Tournament Selection Show Finds Better Ad Success in One Fewer Hour By John Cassillo, Analyst and Contributor TV[R]EV published 19 March 19 Advertising Three TV Data Takeaways from the 2018 World Series By John Cassillo, Analyst and Contributor TV[R]EV published 31 October 18 Programming Naomi Osaka Holds Her Own Versus NFL Kickoff, Serena This Weekend By John Cassillo, Analyst and Contributor TV[R]EV published 10 September 18 Programming Super Bowl Ad Preview: Subway Tops Fast Food Brands for NFL Ad Spend Leading Up to the Big Game By John Cassillo, Analyst and Contributor TV[R]EV published 2 February 17 Advertising Which Real Housewives Audiences Overlap Most Within the Franchise? By John Cassillo, Analyst and Contributor TV[R]EV published 24 August 18 Programming Super Bowl Ad Preview: Verizon Tops Wireless Brands for NFL Ad Spend Leading Up to the Big Game By John Cassillo, Analyst and Contributor TV[R]EV published 31 January 17 Advertising 1 2 3 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Announces Its Class of 2025 2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
Inside the NBA Conference Finals: An Advertising and Viewership Deep Dive By John Cassillo, Analyst and Contributor TV[R]EV published 31 May 19
NCAA Tournament Selection Show Finds Better Ad Success in One Fewer Hour By John Cassillo, Analyst and Contributor TV[R]EV published 19 March 19
Three TV Data Takeaways from the 2018 World Series By John Cassillo, Analyst and Contributor TV[R]EV published 31 October 18
Naomi Osaka Holds Her Own Versus NFL Kickoff, Serena This Weekend By John Cassillo, Analyst and Contributor TV[R]EV published 10 September 18
Super Bowl Ad Preview: Subway Tops Fast Food Brands for NFL Ad Spend Leading Up to the Big Game By John Cassillo, Analyst and Contributor TV[R]EV published 2 February 17
Which Real Housewives Audiences Overlap Most Within the Franchise? By John Cassillo, Analyst and Contributor TV[R]EV published 24 August 18
Super Bowl Ad Preview: Verizon Tops Wireless Brands for NFL Ad Spend Leading Up to the Big Game By John Cassillo, Analyst and Contributor TV[R]EV published 31 January 17
