TV One's Michelle Rice Talks Cleo TV; Multicultural Programming

By R. Thomas Umstead
published

TV One's launch of African-American female millennial-targeted cable network Cleo TV earlier this year added to the industry momentum for the development of TV content created by and for multicultural audiences. 

TV One general manager Michelle Rice discusses Cleo TV as well as the growing demand for multicultural programming in a new MCN Original Videos segment. 

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.