MCN Content Spotlight: 'Sherman's Showcase' Shakes up IFC

By R. Thomas Umstead
published

Cable network IFC recently greenlit a second season of its variety series Sherman's Showcase, which has entertained viewers with a mix of music and sketch comedy skits based around a fictional musical variety show. 

Sherman's Showcase creators Bashir Salahuddin and Diallo Riddle discuss the origins of the series and what has made the show popular with viewers as part of a new MCN Content Spotlight video segment. 

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.