Strategy Analytics
Latest about Strategy Analytics

Smart TV Penetration in North America to Surpass 90% of Homes by 2024
By Daniel Frankel published
Strategy Analytics also says that TCL has usurped LG as the second biggest shipper of internet-connected televisions globally

Roku OS Only Controls 22% of the Installed Base of U.S. Connected TV Devices
By Daniel Frankel published
Focusing on the built-up mass of smart TVs, streaming players and game consoles currently in their active life cycles, Samsung still has the biggest share of the global OTT gadget market

Roku Now Ranks 6th in Global OTT Device Marketshare?
By Daniel Frankel published
Strategy Analytics ranker doesn't credit the platform for the millions of users it reaches through smart TV OEM relationships

Samsung Controls 14% of Fragmented Global OTT Device Biz, Leads the World
By Daniel Frankel published
Amazon (5%) and Roku (3%) control only a small portion of the 1.14 billion connected TV devices worldwide, says Strategy Analytics

HBO Now, Netflix Grapple for SVOD Customer Satisfaction Crown: Study
By Jeff Baumgartner published
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