programmatic ad technology Latest about programmatic ad technology FreeWheel Enhances Yield Capabilities for Networks By Jon Lafayette Published 12 October 22 A+E sees programmatic CPM price increase while delivering direct-sold impressions Currency A+E Networks Using AOL for Programmatic Efforts By Jon Lafayette Published 3 December 15 Technology Programmatic Ad Platforms Proliferate By George Winslow (Broadcasting & Cable) Published 31 August 15 Technology NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES 1 B+C Hall of Fame Honors the Class of 2025 2 B+C Hall of Fame Announces Its Class of 2025 3 DirecTV Acquires Dish, Unifying Struggling Satellite Business 4 Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter? 5 Freeze Frame: B+C Hall of Fame 2024
FreeWheel Enhances Yield Capabilities for Networks By Jon Lafayette Published 12 October 22 A+E sees programmatic CPM price increase while delivering direct-sold impressions
Programmatic Ad Platforms Proliferate By George Winslow (Broadcasting & Cable) Published 31 August 15