National Basketball Association
Latest about National Basketball Association

Amazon NBA Deal Sets Pick for Prime Video Price Hike in 2025, Analyst Says
By Jon Lafayette published
League’s young viewers will respond to more-personalized commercials

Comcast’s Mike Cavanagh Expects NBA Deal To Score With Advertising, Subscription Revenue
By Jon Lafayette published
Executive sees NBA’s young, diverse audience boosting NBCUniversal entertainment programming

Disney Looks Into NBA Stars’ Minds to Promote ‘Inside Out 2’
By Jon Lafayette published
Spots featuring Dwyane Wade and Carmelo Anthony to air during Eastern Conference Finals

Cleveland Cavalier Games To Air on Nexstar, Tegna, CMG Stations
By Jon Lafayette published
Gray Television distributes hoops contests to additional Ohio markets

NBA-Warner Bros. Discovery Talks Are ‘Constructive and Productive,’ David Zaslav Says
By Jon Lafayette published
CEO says sports streaming joint venture could be offered in bundle with Max

NBA Brings Back Bill Walton’s Alternative Telecast on League Pass
By Jon Lafayette published
Jason Benetti returns as play-by-play man for ‘Throw it Down’

Gray Stations Will Broadcast 10 Atlanta Hawks NBA Games
By Jon Lafayette published
Team returns to over-the-air TV after 30 years

Comcast’s Mike Cavanagh Calls Taking a Stake in ESPN ‘Improbable’
By Jon Lafayette published
NBCUniversal parent will take a look at NBA rights
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