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Latest about NAD

Cox technician in front of service truck

Cox’s ‘Gig Speeds Everywhere’ Ad Upheld

By John Eggerton published

National Advertising Division rejects AT&T’s appeal of comparative claim

Policy
T-Mobile building

T-Mobile Agrees to Drop Home Internet Price Claim

By John Eggerton published

Self-regulatory body NAD said TV ad pitch was unsupported

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Charter Communications

Watchdog Group Asks Charter To Drop AT&T Service Inequality Claim

By John Eggerton last updated

Charter said ad has already been pulled but is disappointed with NAD decision

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Google Fiber

Google Should Drop Numerous Claims of Net Superiority, National Ad Division Says

By John Eggerton last updated

Charter had challenged various assertions on Google Fiber web site

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Xfinity Mobile

Comcast Advised To Drop 'Unlimited 5G' and 'Best' 5G Ad Claims

By John Eggerton last updated

Ad review unit of BBB National Programs supports T-Mobile challenge

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T-Mobile 5G map

T-Mobile Defends America's Most Reliable 5G Ad

By John Eggerton last updated

Appeals NAD recommendation that ad claim is unsupported

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Tom Brady in T-Mobile Super Bowl ad

T-Mobile Pulls Tom Brady, Gwen Stefani Ads

By John Eggerton published

BBB‘s National Advertising Division said claims were not sufficiently supported

Policy
AT&T's logo

AT&T Loses 'Best Network' 5G Ad Appeal

By John Eggerton published

Will adjust messaging accordingly

Policy
A Dish technician standing outside a company van.

NAD: Dish Agrees to Tamp Down Hopper Claims

By John Eggerton last updated

AT&T had cried foul on TV, online ad

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Facebook sign

Facebook Joins NAD Self-Regulatory Program

By John Eggerton published

Facebook has agreed to participate in the BBB National Programs National Advertising Division (NAD) guidance program.

Policy
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