Latest michael nathanson
Analyst Calls 2024 The Year Linear TV Advertising Officially Broke
Michael Nathanson slashes forecasts, sees national ad revenue down 2.6% in 2024 and plummeting 12.3% in 2025
‘Netflix Is Intelligently Driving Adoption of Ad Tier’ With Price Hikes, Analyst Says
‘Netflix needs to attract meaningfully more ad-supported subscribers to make their advertising business more than a rounding error,’ Michael Nathanson said
Netflix Likely To Benefit As Rivals Sell Content To Raise Cash: Analyst
Michael Nathanson says acquired programming remains an important share of viewing
Analyst Urges Disney To Bundle ESPN Rather Than Create a DTC Standalone
Combination would reduce churn, aggregate engagement and produce cost savings, Michael Nathanson says
Analyst Turns Skeptical About Second-Half TV Ad Rebound
Michael Nathanson sees a difficult upfront and a 5% drop in revenue in 2023
Broadcast Ratings Down ‘Shocking’ 39% In July, Analyst Declares
Pressure on cable ad revenues mounts as streaming claims more viewers
Streaming Penetration Rises to 80% as Smaller Services Grow: Analyst
Super Bowl, Olympics give Peacock a boost
Analyst Highlights Three Things For Roku To Worry About
Michael Nathanson has the ‘Sell’ sign out for Roku stock
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