Digital Video
Latest about Digital Video

NewFronts: Digital Video Ad Spending Seen Growing 17% in 2023: IAB Report
By Jon Lafayette published
Two-thirds of buyers say creator-driven video could be considered ‘premium’

GroupM Working With SpotX on Programmatic Programs
By Jon Lafayette last updated
Media agency GroupM and SpotX said they will be working more closely on programmatic ad buying.

A Zero-Based Mindset: Cost Transformation for Traditional Media & Entertainment Businesses
By Mike Chapman last updated
With audiences moving from live linear to digital programming, it's easy to see why cost margins are tight
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