big data Nielsen Set To Add Big Data to Local Ratings in All Markets Starting in January Panel-only data will be available solely for research and analysis Publicis Won’t Use Nielsen’s Big Data as Currency in This Upfront Giant media buyer believes numbers haven’t been stable and there isn’t enough historical data to make projections Nielsen Plans To Make ‘Big Data’ Available as Currency in September New measurement system increases homes using television by about 4% Latest big data Discovery Communications Embraces Big Data By Leslie Jaye Goff published 25 February 15 Multichannel News Mike LaJoie Appointed Chairman Of Guavus By Jeff Baumgartner published 21 January 15 Multichannel News Operators Warming to Big Data By K.C. Neel published 19 January 15 Multichannel News Comcast Looking to License Set-Top Data: Report By Jon Lafayette published 20 October 15 Multichannel News Gracenote Puts Up $54M for Two Sports Data Firms By Jeff Baumgartner published 28 May 15 Multichannel News Incognito Gets More Active With Bandwidth By MCN Staff published 22 September 14 Multichannel News CDD: Drop Multistakeholder Model, Legislate Privacy By John Eggerton published 6 August 14 Multichannel News SeaChange Sheds its Tech Legacy By Jeff Baumgartner published 4 December 15 Multichannel News Former Google Exec Named CTO of Guavus By Jeff Baumgartner published 21 September 15 Multichannel News Oracle Buys Digital Measurement Specialist Moat By Jeff Baumgartner published 18 April 17 Multichannel News 1 2 3 4 5 6 7 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Announces Its Class of 2025 2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%