ad spend

Latest about ad spend

Election Ad Campaign Spending

Viamedia Expects Record Political Spending With Jump in Issue Ads

By Jon Lafayette published

Election spending on digital video and CTV up 38% from 2020

Currency
Ad Fraud Scam

National Linear TV Ad Spending Rose 5% in April: SMI

By Jon Lafayette last updated

Warner Bros. Discovery’s share climbs to 28%

Currency
Daniel Elad

Connected TV Ads and the Holidays: Leveraging Merry Opportunities

By Daniel Elad, TheViewPoint published

Pandemic usage trends, streaming surge create new behaviors

Viewpoint
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Old Controversies and New Businesses

By George Winslow, Contributing Writer published

Streaming
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Ad Sales Execs Taking Crisis a Day At a Time

By Jon Lafayette published

Marketing