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On the ACC Forum social media panel titled “Matching Strategy to Platforms” (l. to r.): David Simons, Bright House Sports Network; Amber Harris, Discovery Communications; Matt Hogan, Reboot the People; and moderator Sam Ford, Peppercomm.
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Sharing a light moment ahead of the “Social Media: Measuring Results, ROI” panel (l. to r.): Adam Naide, Cox; Nicole Moreo, Peppercom; and moderator and conference co-chair, Pete Abel, Suddenlink.
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Forum co-chair Chelsye Burrows, VP of public relations at UP and Aspire.
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The Forum closed with a Chief Communications Roundtable (l. to r.): Chris Albert, National Geographic Channels; Pete Abel, Suddenlink; Chelsye Burrows, UP & Aspire; and moderator Anthony Surratt, Time Warner Cable.

Mike Demenchuk has served as content manager of Broadcasting+Cable and Multichannel News since 2016. After stints as reporter and editor at Adweek, The Bond Buyer and local papers in New Jersey, he joined the staff of Multichannel News in 1999 as assistant managing editor and has served as the cable trade publication's managing editor since 2005. He edits copy and writes headlines for both the print magazine and website, wrangles the occasional e-newsletter and reviews TV shows from time to time. He's also the guy to bother with your guest blog, Fates & Fortunes and Freeze Frame submissions.