Zodiac Gaming, a developer and distributor of interactive-TV applications for cable, announced Thursday that it is renaming itself Zodiac Interactive and that it is working with Scientific Atlanta and LG Electronics to deliver new interactive-TV applications.
At the Consumer Electronics Show next week, Zodiac will demonstrate a range of interactive-TV applications with SA and LG, such as HD games and a transactional application called TVcallME that allows subscribers to click a single button on a standard remote control to receive a telephone call from an advertiser.
