Monday night at 8 p.m., VH1 will air "the director’s cut" of The Gap’s new TV
commercial starring Madonna and Missy Elliott, themed "A New Groove. A New
The spot segues from Madonna’s current single, "Hollywood," into a rap duet
version of her 1985 song, "Into the Groove."
VH1 said it will "bookend" its showing of the spot with two episodes of
Driven, featuring Madonna (at 7 p.m.) and Elliott (right after the
The network added that Gap Inc. is making a donation to its "Save the Music
Foundation" in the singers’ names.
The Gap’s TV campaign itself breaks Wednesday.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.