Upfronts: MTV Reveals Summer Lineup
New York -- MTV revealed its summer programming schedule during its upfront presentation at the Beacon Theatre here Thursday night, with several series returning to the network in addition to a batch of new programming.
Newly-announced series include Alaska-based reality show Slednecks, dance competition Beyond Dance and One Bad Choice, which blends scripted storytelling with true stories.
The network will also premiere family drama Finding Carter on July 8 and Rob Dyrdrek's cooking competition show Snack-Off two days later.
MTV also introduced a new documentary series called 9 Days and Nights at the event, which profiles artists during a short period of their lives and careers. The first installment of the series will highlight UK singer-songwriter Ed Sheeran. The 60-minute episode is scheduled to premiere in June.
Series such as Teen Wolf, Ridiculousness, Snooki & JWOWW,Real World and Girl Code will all return to the network for new seasons this summer.
Girl Code’s Nicole Byer hosted MTV’s upfront event along with MTV2’s Andrew Shulz and Charlamagne of Guy Code. The hosts provided comic relief throughout the event, even showing prerecorded skits like "Define it," a parody of a Jeopardy-like game show in which the contestants (played by the three hosts) try to define buzz words from the advertising industry. Much like Revolt's upfront event, the sketch took a shot at the term "millennials," which host Charlamagne jokingly defined as being "a falcon."
The hosts emphasized that MTV is "always on," engaging with fans across multiple devices and social media platforms. "We're the most popular network on Instagram, Facebook and Vine, and we have the most social shows, events and talents," said Charlamagne. The network also touted Viacom Echo, the service which develops and tracks campaigns for clients across all social platforms.
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Clips of upcoming series were introduced by cast members and celebrities like Chrissy Teigan, Rita Ora, Sway Calloway, and baseball player Johnny Damon.
Kelly Ripa and husband Mark Consuelos also took the stage to introduce a new "30 minute comedic how-to series" called The Secret Guide to Fabulous Living, which is set to premiere this year on the Logo Network.
The event featured musical performances by Bastille, Paramore and Zedd. Paramore's Hayley Williams returned to the stage during Zedd's set to perform their collaborative song "Stay the Night," which coincidentally closed out the evening.