The organizers of Supercomm have decided to pull the plug on this year's event, citing poor financial projections for the telecommunications tradeshow.
Supercomm is owned by the Telecommunications Industry Association (TIA) and USTelecom, trade groups serving telecom and broadband providers. The 2010 event had been scheduled for Oct. 26-28 at Chicago's McCormick Place convention center.
"ExpoComm Events LLC has elected not to renew the contract to manage a Supercomm event in 2010 after careful review and counsel with co-owning Supercomm associations, TIA and USTelecom," the organizations said in a brief statement released Monday.
ExpoComm Events is jointly owned by E.J. Krause & Associates and Reed Exhibitions.
Last fall's Supercomm 2009, held in Chicago, was managed by ExpoComm Events. The show's organizers claimed more than 6,000 people attended and that the floor comprised more than 120,000 gross square feet of exhibit space. The show, first held in 1988, was disbanded in 2005 after TIA and USTelecom each decided to produce its own show. In 2006, TIA launched Globalcomm and USTelecom launched TelecomNext, according to Tradeshow Week.
The groups subsequently decided to team up again, staging a show called NXTcomm in 2007 and 2008 before reviving the Supercomm brand with last year's event.
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