Starz Encore Group LLC announced Thursday that its 'Starz Super Pak'
subscribers will be able to enter its 'A Legend Is Born Sweepstakes,' a tie-in
with Universal Pictures' upcoming theatrical The Scorpion King.
Those subscribers will be able to enter the sweepstakes from April 1 through
May 3, with a chance to win the grand prize, a trip for four to 'The Mummy
Returns Chamber of Doom' as part of a VIP tour of Universal Studios'
California theme park.
The Scorpion King, a prequel to The Mummy Returns (in which that
character first appeared), will hit theaters April 19. Starz! will offer the
premiere of The Mummy Returns in primetime April 20.
The Super Pak premium networks -- Starz!, Encore, Starz! Theater, Starz!
Family, Black Starz!, Action and WAM! America's Kidz Network -- will run
promotion spots featuring the World Wrestling Federation's The Rock, in which
the star of The Scorpion King will direct consumers to the
www.starzsuperpak.com Web site, where they can register for the sweepstakes.
Contestants can also win such prizes as Scorpion King posters and DVDs
of The Mummy and The Mummy Returns.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.