‘Sex,’ ‘Prison Break’ in Cable Deals

Philadelphia — Comcast owned
E! and Style will be basic
cable’s homes to HBO’s Sex
and the City
starting in January
2011, while Sí TV will get the
first off -network run of Fox series
Prison Break, premiering
on the network April 19.

Comcast Enter tainment
Group’s E! and Style gain certain
broadband, wireless and videoon-
demand rights in addition to
all six seasons (94 episodes) of
the iconic New York-based series.
It stars Sarah Jessica Parker,
Cynthia Nixon, Kristin Davis
and Kim Cattrall (seen at left in
HBO photo by Craig Blankenthorn).

TBS, a sibling network to HBO
within Time Warner, currently
has the basic-cable rights to
SATC. Comcast already has
rights from New Line Cinema
for the theatrical film Sex and
the City
, which E! will debut in
July 2012.

Sí TV has dealt with Twentieth
Television for Prison Break,
which ran on Fox from 2005
to 2009 and was a stellar performer
among Lat ino viewers
during its run, ranking at
or near the top of English-language
primetime programs in
Hispanic TV homes, according
to Nielsen data cited by Sí TV.

During its second season, for
example, Prison Break ranked
first in these households, ahead
of ABC’s George Lopez.

Sí TV and Twentieth did not
disclose terms. Independently
owned Sí TV targets 18-to-
34-year-old Latinos who prefer
their content in English.

The story revolves around
two brothers; one has been sentenced
to death for a crime he
did not commit, and the other
devises an elaborate plan to
help his brother escape prison.

Latino actor Amaury Nolasco
(pictured below left, with Wentworth
Miller) was prominently
featured throughout the series’
four-year run as Fernando Sucre,
an inmate and close ally to
the brothers.

Sí TV.com launched a microsite
dedicated to the series.