Rainbow To Use RSG's Rights-Management System

Cablevision Systems' Rainbow Media Holdings has signed a multiyear deal to use RSG Media Systems' RightsLogic Program Planning & Scheduling and RightsLogic Acquisitions Finance software applications.

Financial terms weren't disclosed. Under the agreement, RSG is deploying the software for Rainbow Media to search its asset library, create programming grids and scenarios across multiple platforms, and validate rights availability for content it plans to broadcast.

RSG also is implementing its RightsLogic Acquisitions Finance software to help the programmer manage content-licensing deals. That application will allow Rainbow to monitor licensing deals as they are signed or amended, as well as create and adjust amortization and payment schedules, budget forecasting and track backend participation obligations.

"RSG's new RightsLogic apps will eliminate the need for time consuming manual updates and tracking of broadcaster's licensing deals and programming schedules," RSG Media CEO Mukesh Sehgal said in a statement. "With the implementation of these applications, we look forward to supporting Rainbow Media as they as they continue to grow their licensing business."

New York-based RSG Media's other customers include Discovery Communications and Viacom's MTV Networks.