NAB: Cisco, Sony Team On Live Ultra HD Demo

Cisco Systems and Sony are teaming at the NAB show in Las Vegas this week to demonstrate the live delivery of full-frame rate 4K/Ultra HD video.

The 60 frame-rate demo, to be shown at the Cisco and Sony booths, will center on live events in New York captured on Sony F55 4K cameras, encoded in the HEVC format using Cisco’s Videoscape AnyRes platform, and shipped to Las Vegas via a fiber optic network, where it will be decoded with a Cisco-made 4K-capable set-top and shown on Sony XBR 4K Ultra HD TVs.

“This is an exciting time in our industry as advanced 4K content experiences reach a tipping point for distribution across multiple devices,” said Joe Cozzolino, Cisco’s SVP and GM of service provider video infrastructure, in a statement.

“This is another 4K first, and Sony is committed to investing in 4K as an industry to bring exciting and immersive live TV experiences to consumers, from lens to living room,” added Sony Electronics president and COO Mike Fasulo. “Collaborating with Cisco in this industry first demo of live 4K distribution over a cable backbone proves that 4K is ready for primary TV consumption.”

Cisco also announced the expansion of Videoscape, its multiscreen video platform for service providers, to include Videoscape Virtualized Video Processing, a software-defined, cloud-based approach that features a configuration portal and an “orchestrator” that allocates software and hardware resources from a common pool.  

Cisco is also showing off Videoscape AnyRes, a software-based encoder and transcoder for its Videoscape multiscreen platform for service providers, that adds support for full-frame rate 4K and HEVC coding of live and on-demand video streams.