MTV Networks has contracted with information-technology services provider HCL Technologies to develop Internet media applications across MTVN's properties.
Financial terms of the agreement were not disclosed.
Under the deal, India-based HCL will work with Viacom's strategic and digital-platform development team to "drive cross-brand initiatives" and develop best practices in operations and technology. The firm will assist in developing applications for MTVN including media players, Web sites, social-networking platforms, games and data platforms.
HCL said the Web platforms will be developed and supported using open-source technology, which the company said would provide faster time-to-market and reduce overall license fees.
The HCL offshore development center for the MTVN engagement is based out of Chennai, India. User-interface design will be supported from Noida, India.
"HCL's expertise in the media space will be critical as we continue to enhance and improve the efficiency of our digital platform infrastructure," Viacom chief information officer Joe Simon said in a statement.
HCL, founded in 1976, employs more than 60,000 professionals in 23 countries.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.