‘Game of Thrones’ Comes to Roku Channel
HBO series will be part of OTT company’s ‘Stream-a-thon’ promotion aiming to build premium channel subscriptions
The first season of HBO’s Game of Thrones is set to be streamed for free during the holidays on the Roku Channel.
Still perhaps TV’s hottest scripted property, even seven months after it culminated its eight-season subscription-only run. It arrives on Roku’s free-to-consumer, ad-supported VOD platform, Roku Channel, amid what has become an annual promotion for Roku, “Stream-a-thon.”
From December 26 through January 1, Roku Channel watchers will be able to stream content from subscription-only premium channels including not only HBO, but also Showtime, Cinemax, Starz and others.
This year’s slate includes Cinemax’s Warrior, Starz’s Power and Showtime’s Billions, The Affair and Ray Donovan, among other originals.
Other HBO shows included in the promotion include Golden Globe-nominated, multi-part series Chernobyl, as well as Euphoria, Sesame Street and Succession.
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Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!