Pancrazio Auteri, an exec late of TiVo, has been named chief technology officer of ContentWise, a company that specializes in content personalization, discovery and recommendations technologies.
In this new role, Auteri will head up ContentWise’s technology roadmap and vision.
Auteri most recently was director of product management at TiVo, which now competes with ContentWise following its recent acquisition of Digitalsmiths, another company that’s focused on video recommendation and personalization technologies and services.
“Personalization has become a necessity for service providers as they compete with new Internet video players and strive to remain relevant to consumers,” said Auteri, in a statement. “I am excited to join ContentWise because it is positioned at the heart of this transformation. By leveraging semantic reasoning and predictive analytics, ContentWise truly understands both user behavior and operational needs in this changed landscape, and is poised to redefine the personalized user experience and enhance operators’ control over it. I look forward to helping shape the company’s technical vision in its next phase of growth.”
ContentWise’s partners include ADB Global, Alcatel-Lucent, Ericsson, Minerva Networks, Nordija, and Tribune Media Services.
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