Esquire Network is now available on a live-streaming basis as part of NBCUniversal’s TV Everywhere initiative.
Authenticated subscribers to the service, targeting upscale, urban viewers, can now access its programming on its new mobile iOS app Esquire TV Now iOS and online at esquiretv.com/NOW.
The Esquire TV NOW iOS app, which derives its name from the Bravo Now app, can be downloaded at the iTunes store or at esquireTV.com/App. Both platforms let users watch new and acquired programming on their iPhone, iPad, laptop or home computer live as it airs, watch episodes of series currently running on the network as soon as the day after their premiere , or encore past seasons of Esquire Network original shows. The Android version of the Esquire TV NOW app is set to launch later this summer with additional features.
Viewers/users can access long-form content through Esquire Network’s digital touchpoints on PCs, mobile devices, tablets and are also able to access through the apps and websites of all participating cable, satellite, and telco services, including AT&T U-verse, Bright House Networks, Cablevision's Optimum TV, Charter, Comcast's Xfinity TV, Cox Communications, DirecTV, Dish, Mediacom, Suddenlink, Time Warner Cable and Verizon FiOS.
Esquire’s rollout continues NBCU’s expansion of its TVE portfolio. Last week, E! Entertainment joined the arena.
“Esquire TV NOW is the latest brand to expand our tv everywhere offerings across NBCUniversal’s portfolio, giving consumers even more ways to engage with their favorite content across multiple platforms anytime, anywhere,” said Alison Moore, executive and general manager, TV Everywhere.
Added network president Adam Stotsky: “We know that Esquire Network’s audience are early adopters who consume entertainment content as one element of their active lifestyle. It only makes sense for us to make it as easy and convenient as possible for our viewers to access and share our original programs whenever or wherever they want to view them.”
Among the top shows available to Esquire subscribers on its TVE vehicles: Lucky Bastards and Knife Fight. Next month, the second season of Brew Dogs (pictured), following its premiere across MVPD affiliate sites and apps, the network's website and YouTube one week prior to its linear bow on June 25, will also become TVE-available.
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