Entertainment Studios Promotes Distribution Exec Matt Anderson

By R. Thomas Umstead
published

Byron Allen’s Entertainment Studios/Allen Media has promoted Matt Anderson to vice president of distribution for Entertainment Studios and Weather Group, which includes The Weather Channel.

Matt Anderson 

Matt Anderson 

Anderson, formerly director of distribution for the Weather Group, will now be responsible for distribution efforts of the integrated Entertainment Studios Networks and Weather Group, said the company. Oversight for his accounts will include affiliate network distribution, carriage negotiation, sales management, marketing, local ad sales, public affairs, and strategic client app development for the integrated portfolio of weather, court, and lifestyle networks.

“I’m excited to announce Matt’s promotion,” said Janice Arouh, President, Distribution and Marketing for Entertainment Studios Networks and Weather Group in a statement. “Matt will continue to build on our valuable affiliate partnerships, and expand distribution of our portfolio of 8 networks across all platforms.”

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.