The board of directors of the Cabletelevision Advertising Bureau renewed the contract of Sean Cunningham as president and CEO.
The length of the contract extension and other deal points were not disclosed.
Cunningham -- who joined the CAB from Universal McCann in New York, where he was executive vice president and managing director -- reshaped the organization from an information bureau to a direct-to-client advocacy group.
Under Cunningham’s direction, he and his executive team conduct numerous presentations -- the CAB presided over about 140 sessions in 2005, a figure that was expected to approach 200 this year -- to clients and agencies talking up the virtues of cable as a reach and targeting medium on the national, DMA and local levels.
“Sean’s efforts in revitalizing the CAB over the past three years have exceeded our expectations, and we’re happy that he will continue to steward the organization going forward,” said Charles Thurston, chairman of the CAB’s board of directors and president of Comcast Spotlight, in a prepared statement.
“His leadership has helped the CAB to become an important voice for the cable industry as we move into a critical new period of emerging advertising platforms,” Thurston added.
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