Commerce.TV Lays Off 30

Commerce.TV Corp. laid off 30 employees last week, a company spokeswoman
confirmed Monday.

The cuts at the Braintree, Mass.-based interactive-television company came
shortly before RespondTV Inc., one of its competitors, cut 25 percent of its
staff last Friday.

In February, Commerce.TV reached its first big MSO distribution deal, with
Adelphia Communications Corp., which plans to begin offering Commerce.TV to its
subscribers sometime this year.

Commerce.TV CEO Matt Kay didn't return calls seeking comment on the