Cable Revs Up Healthcare Tech Play

CTAM said the cable industry is making a strong showing at this week’s HIMSS Annual Conference & Exhibition with demos that address the growing connectivity needs of the healthcare industry.

CTAM said cable is upping its game in the category, citing research that hospitals, clinics, and other healthcare facilities don’t have the necessary IT infrastructure to supply improved patient comfort and care.

HIMSS Analytics, for example, found the top strategic priorities for healthcare IT departments related to digitizing medical records and enabling more effective information exchange and collaboration. While 47% of respondents said  they’d consider the ability to exchange that data with outside organizations  as a strategic priority, but just 21% said they can’t support such a goal using their existing telecom environments.

Helping the healthcare bridge this gap has become an area of focus for MSO business service divisions.  

"With a complete suite of telecommunications offerings, and the scale to support new capabilities and demands as they emerge, cable business services help organizations enhance patient experiences and improve overall health outcomes. In this era of rapid regulatory, financial, organizational, and technical change, cable companies are delivering the services that matter,” said Ken Kraft, VP of marketing for Cox Business, in a statement.

In addition to Cox Business, Charter Busienss, Comcast Business and Time Warner Cable Business Class/NaviSite are exhibiting at this year’s confab in Orlando.

HIMSS is a not-for-profit organization focused on better health through IT.