BET’s annual Black Girls Rock! 2016 special was the most tweeted television show yesterday, according to Nielsen’s daily Twitter TV Ratings report.
Black Girls Rockl generated 215,000 tweets Tuesday, topping the 62,000 tweets generated by the final episode of FX’s anthology series American Crime Story: The People v. O.J. Simpson, according to Nielsen.
Freeform series Shadowhunters finished third with 57,000 tweets, followed by Fox’s American Idol (38,000 tweets) and Comedy Central’s At Midnight With Chris Hardwick (26,000).
TNT’s Minnesota Timberwolves-Golden State Warriors NBA basketball telecast was the most social sports program of the day, generating 142,000 tweets, according to Nielsen.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.