A&E Names Berning Chief Revenue Officer
By Jon Lafayette published
Mel Berning has been named president and chief revenue officer, a new title, at A+E Networks.
Also promoted was Peter Olsen, who becomes executive VP, ad sales at A+E Network and reports to Berning. The A+E ad department under Olson is being divided by the demographic skew of its network, with female-oriented Lifetime, LMN and FYI in one group and A&E, History and H2 in another.
In addition to ad sales and research, Berning will be overseeing distribution and a new marketing innovations team.
Read more at B&Chere.
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
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