Spectrum Mobile, Charter Communications's coming mobile service, reportedly will focus on plans and pricing that are in lock-step with Comcast's Xfinity Mobile service.
Citing details from a consumer survey about Spectrum Mobile, The Boy Genius Report said that Charter plans to offer two plans – a $12 By The Gig option, and an Unlimited plan, with free talk and text, for $45 per line. Per the report, Charter’s materials also show how Spectrum Mobile will stack up against services from Verizon, AT&T and T-Mobile.
If Charter moved ahead with pricing shown in the BGR report, they will essentially mimic those of Xfinity Mobile. Comcast announced in April that it ended Q1 2018 with 577,000 Xfinity Mobile customer lines, and has previously said that most of them have opted for Comcast’s By The Gig plan.
Both Comcast and Charter are both leaning on MVNO deals with Verizon Wireless for their mobile services, and complementing them with their respective WiFi networks. Comcast and Charter are also eyeing the emerging, shared CBRS band to help them offload a chunk of their MVNO costs.
Charter hasn’t announced pricing or a launch date for Spectrum Mobile. However, DSL Reports said last month that Charter is eyeing a June 30 commercial launch, along with pricing that will “largely mirror” that of Xfinity Mobile. Charter and Comcast have also formed a 50/50 joint venture focused on a common backoffice and operations platform that, they believe, will drive critical scale their mobile offerings even as the branding, sales and marketing of those services remain separate.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.